Our Approach

Our approach starts by thoroughly reviewing your business, getting to know you and how you run your business and what makes it unique--how you present your business image and values.

Next, we study your competitors' web sites by doing a web site analysis (and also review your current site if you have one). Our proprietary FWP Scoring System helps pinpoint the design direction and the features your web site requires, and indicates how to improve upon the web sites of your competitors.

All the information about your business and your competitors is entered into the FWP Project Tracker, our proprietary software which enables complete, low-cost management of your web project.

Next, using the latest design software, three preliminary designs are created for you.

After you choose your preferred design, then we develop your web site by adding content, images, and all the coding to make it function efficiently and effectively. All components are thoroughly tested and your site is optimized for search engines, to make your site easier to find by customers.

Following the launch of your web site, the FWP Service Plan begins. Your web site is maintained and adapted for growth. We work with you to monitor traffic and ad effectiveness, and recommend changes to improve web site performance. We evaluate the suitability of affiliate programs for your web site.

The FWP Service Plan also helps keep your content fresh and your image sharp. The online business world is ever-changing and you want to stay competitive—today and tomorrow.

Finally, consultation, support, and training services are available including Microsoft Office and Quickbooks.

And most important, as an owner of a small business I know you have a limited web site budget. FWP strives to keep fees reasonable and affordable, and in line with your other expenses.

So get started today. Find out how Forti Web Productions can do more for you —for less!